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Game Discoverability Day: Building a Community for Your Game from Scratch

Mike Rose  (Director, No More Robots)

Location: Room 3007, West Hall

Date: Tuesday, March 19

Time: 10:00 am - 11:00 am

Pass Type: All Access, GDC Conference + Summits, GDC Summits - Get your pass now!

Topic: Business & Marketing

Format: Tutorial

Tutorials: Game Discoverability Day

Vault Recording: Video

Audience Level: All

There are plenty of talks out there about community building and management, but not so many about how to even start a community for your game in the first place. Mike Rose from publishing label No More Robots ('Descenders', 'Not Tonight') has built numerous successful communities via Discord for his games over the years, with thousands of eager members for each - and in this talk, he'll share exactly how he did it, and how any developer can follow his steps and bring together their own community.


Attendees will leave the talk knowing how to build a community for their game, and how to keep that community entertained and excited for the launch of their game.

Intended Audience

Anyone who is making games, and wants to build a community for that game.