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Frank Fields (Esports and Sponsorship Manager, CORSAIR)
Location: Room 3002, West Hall
Date: Monday, March 18
Time: 2:10 pm - 2:40 pm
Pass Type: All Access, GDC Conference + Summits, GDC Summits - Get your pass now!
Topic: Business & Marketing
Tutorials: Esports Day
Vault Recording: Video
Esports teams originated from the dreams of five friends becoming the best in the world. Today's landscape is entirely different with VCs and traditional sports teams investing in teams part of international franchised leagues. But even though esports growth is impressive, the expectation on ROI is questionable at best, and more dangerous still, it may be headed for the worst crash in the industry's history.
This session will discuss the business models of esports teams and tournaments in both past and present, as well as what you'll need to adjust to achieve the future esports professionals all believe in.
The current valuation of esports teams and leagues is heavily skewed in some parts of the industry, and the KPIs for many companies should be adjusted for maximum value.
Developers focused on esports and investors interested in esports.