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Art Direction Bootcamp: Digital Beauty: Visual Emotions in Game Development

Alessandro Taini  (Art Director, Luma Pictures)

Location: Room 2001, West Hall

Date: Tuesday, March 19

Time: 2:40 pm - 3:40 pm

Pass Type: All Access, GDC Conference + Summits, GDC Summits - Get your pass now!

Topic: Visual Arts

Format: Tutorial

Tutorials: Art Direction Bootcamp

Vault Recording: Video

Video games are undoubtedly considered part of the artistic disciplines. In video games, the process that brings the viewer to beauty is the same as in painting and photography, but in games, there is an element that leads the viewer to interact with the artwork. In this talk, Alessandro Taini will use examples of known video game products to examine what leads the viewer to determine one video game is more beautiful than another, and discuss how beautiful is perceived from a cognitive, non-technical point of view.


Attendees will takeaway a method to see through an image and recognize why it may be considered beautiful or not.

Intended Audience

Artists and producers with a creation goal to create beautiful IPs or simply anyone who is interested in how people are influenced visually by shapes, light and colors everyday.